13 Nov
Has Dell quit the fight against the iPod?
by Daniel Ionescu, PC World
Editor’s Note: The following article is reprinted from the Today@PC World blog at PCWorld.com.
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Dell has reportedly decided not to launch any new MP3 players in time for this holiday form. After promising last year one ambitious return in the digital music player market, Michael Dell has so far failed to deliver any new devices this year.
Dell stopped selling its DJ Ditty line of MP3 players hindmost in 2006 and a year later promised it will return with “sexy” new products. But according to the Wall Street Journal, Dell, world’s second largest computer manufacturer, will not release yet another iPod competitor this year.
The digital music player market is now dominated by dint of. Apple’s iPod, with SanDisk and Microsoft lagging at a very slight second and particularly third place. A new offering from Dell isn’t in a fair way to make much of a difference, especially without a major marketing push. That is of course, unless Dell comes through somebody truly innovative.
Back in July, much intellectual examination was about a revamped sequel of Dell’s DJ Ditty. The new player was said to exist based on software provided by Zing Systems, a startup company acquired by Dell. Zing also provides the platform in favor of some SanDisk score players and for Sirius Stiletto. The stage-player was expected to connect to online music services and cost in $100.
With no new music players in sight anytime soon, Dell’s only hope is to gain some revenue off the increased digital music and film sales. The Zing software Dell acquired might be the key for the company’s emergence in this market. This software is set to connect a music player (if not Dell’s) to a PC in the same way iTunes does.
And if the Zing based app bequeath be compatible through all major music players, Dell could have a winner up its sleeve, and especially if it choose be delivered through all the new computers the company sells.
